PharmaVOICE Woman Of The Week Podcast: M&A, Industry Trends, & More
OnPoint Blog
Author
Lea LaFerla
Vice President of Marketing Services & Business Development
PUBLISHED
November 1, 2021
Where is the life science industry going, and how can you craft a successful marketing strategy to weather those changes?
Join me in conversation with WoW Podcast host Taren as we discuss life science and marketing industry trends, tips for leading a high-performing team, and the secrets to developing successful marketing programs.
The life science field is evolving rapidly. From a record number of mergers and acquisitions thanks to an influx of funding to a pandemic-inspired push toward digitization and virtual services, these changes make collaboration between sales and marketing teams essential.
Listen to this podcast to learn more about the power of collaboration and how SCORR’s unique services are changing the health science marketing game. Listen Now.
About the Author
Lea LaFerla
Vice President of Marketing Services & Business Development
With 25 years of sales and marketing experience in the medical device, clinical diagnostic, and pharmaceutical industries, Lea manages an exclusive portfolio of global health science clients. She leads SCORR’s client services and business development teams, bringing her industry knowledge, pharmaceutical experience, and client partnership expertise to develop results-oriented, integrated marketing programs that are on budget, on time, and defect-free.
Lea LaFerla
Vice President of Marketing Services & Business Development
With 25 years of sales and marketing experience in the medical device, clinical diagnostic, and pharmaceutical industries, Lea manages an exclusive portfolio of global health science clients. She leads SCORR’s client services and business development teams, bringing her industry knowledge, pharmaceutical experience, and client partnership expertise to develop results-oriented, integrated marketing programs that are on budget, on time, and defect-free.
