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SCORR featured in Marketing Healthcare Today
SCORR Marketing Case Study Published in Marketing Healthcare Today Magazine
SCORR Marketing has been recognized in the September issue of the international healthcare marketing professional’s magazine, Marketing Healthcare Today (MHT), in a case study for their client, DaVita Clinical Research (DCR).
SCORR Marketing conducted primary research with company stakeholders and customers to identify their perception of DCR’s strengths and weaknesses, as well as the marketing opportunities and threats proposed for DCR. A strategic marketing action plan (Strat MAP) was then prepared. This document guided the creative team in aligning the marketing strategy with creative elements to clearly delineate the DCR advantage to pharmaceutical and biotech companies.
SCORR Marketing is a full-service marketing and public relations firm offering complete strategic communications programs to clients in a wide variety of markets and industries. For more information or to view samples of their work, visit online at www.scorrmarketing.com or call 308.237.5567.
About SCORR Marketing
SCORR collaborates with energetic companies to develop “next-phase growth strategies” and a disciplined approach to marketing plans that ensure solid incremental growth year after year, creating tangible results. SCORR’s team includes dedicated talent with worldwide experience in market development, public relations and communications, customer retention and development, corporate identity/branding, broadcast and print advertising, and interactive/Web design and development, as well as tradeshow/event planning and promotion. Connect with SCORR Marketing on Facebook, LinkedIn and Twitter, or call us at 308.237.5567.
About Marketing Healthcare Today
Marketing Healthcare Today (MHT) is the creative source for healthcare marketing professionals that focus on quality marketing material across the nation. Known as an elite magazine with a professional audience comprised primarily of healthcare marketing decision makers, MHT provides readers with vital materials and information for future marketing endeavors.