RQM+

RQM+ is the leading MedTech CRO, providing expert regulatory and quality solutions that drive product success for medical devices, software as a medical device (SaaMD), diagnostics, and combination products. SCORR partnered with RQM+ to elevate their brand through a bold, strategic refresh — starting with a compelling Big Idea and extending across their website, collateral, and all aspects of their digital presence. From engaging social media to immersive trade show experiences and dynamic video content, SCORR helped ensure RQM+ stands out as the go-to partner for MedTech innovators. 

  • Big Idea
  • Website
  • Internal Swag
  • Quick Reference Guide
  • Social Media
  • Collateral
  • Presentations
This image shows RQM+'s Big Idea concept, "We Don’t Make MedTech, We Make MedTech Happen." The design contrasts two sides: one with the phrase "We Don’t Make MedTech" in blue and yellow dots, and the other side with "We Make MedTech Happen" in bold white letters against a dark background. The messaging emphasizes RQM+'s expertise in supporting MedTech from concept to post-market.

Rebranding is never just about a new logo or tagline — it’s about telling a story that truly reflects who we are and where we’re going. SCORR Marketing understood that from day one. Their team became an extension of ours, bringing strategic insight, creativity, and a deep understanding of our industry to every step of the process. Their collaborative approach made what could have been a daunting process feel seamless and exciting. We’re incredibly proud of the results, and we couldn’t have asked for a better partner to help us bring our vision to life.

Victoria Chester Rose, Vice-President of Marketing and Communications I RQM+ 

This image shows T-shirts created for the employee brand launch event. The front of the shirt features the text "I Don’t Make MedTech" with three yellow dots, while the back showcases "I Make MedTech Happen" with a colorful progression of dots in yellow, orange, and pink. The RQM+ logo appears at the bottom of the back. The design reflects the transition in the company's branding message, aligning with the vibrant and impactful visual identity of RQM+ and its evolution in the MedTech space.
This image shows a sticker featuring the phrase "We Don’t Make MedTech" transitioning to "We Make MedTech Happen," part of the RQM+ branding. The sticker was created for an employee brand launch event, with vibrant colors that reflect the company's dynamic visual identity. The transition in the text and the use of bold colors symbolize the company’s commitment to making a significant impact in the MedTech industry.

T-Shirts/Stickers (for internal reveal): 

SCORR helped RQM+ bring their new brand to life internally with custom t-shirts and stickers. Featuring the Big Idea “We Don’t Make MedTech. We Make MedTech Happen,” these items fostered team pride and reinforced their essential role in driving innovation for their clients. 

This image shows a "Quick Reference Guide" for RQM+, which includes their branding and visual identity details. It contains sections with their primary logo, icons, color palette, typography, pattern usage, and dot progression graphics. The guide offers specifics on the RGB and CMYK values for their primary and secondary colors, as well as the typography styles to use (Neue Haas Grotesk Text Pro and Arial). Additionally, it includes guidelines for ensuring proper color contrast and examples of graphic styles like dot progression.
This image shows a LinkedIn profile banner for RQM+, utilizing the "We Make MedTech Happen" concept. The banner includes a vibrant gradient of orange and pink circles transitioning into the company logo, with the tagline "Evolving MedTech." Additionally, a circular profile picture shows an individual with the "I Make MedTech Happen" message. This is part of RQM+'s branding to communicate its expertise in the MedTech sector.
This image shows various printed materials that follow RQM+'s Big Idea concept. The documents feature a consistent design with colorful gradient accents, professional imagery, and structured content sections. The materials include white papers, case studies, and marketing collateral, all prominently displaying the "We Make MedTech Happen" messaging along with the RQM+ logo. The design emphasizes clarity, accessibility, and visual alignment with the brand's bold, modern approach.
This image shows a laptop displaying slides from a PowerPoint deck with RQM+ branding and the "We Make MedTech Happen" concept. The deck includes various slides detailing RQM+'s services across industries, therapeutic focus areas, expertise, regulatory and clinical trial support, and solutions like flexible partnering and reimbursement. The slides feature vibrant gradients and designs consistent with the brand's visual identity, showcasing RQM+'s value proposition in the MedTech space.
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