MilliporeSigma

MilliporeSigma supports scientific research and pharmaceutical manufacturing by delivering innovative solutions and equipment. SCORR partnered with MilliporeSigma to develop a targeted campaign that aligned with their extensive brand guidelines, executing striking print ads complemented by a dynamic photo shoot. The resulting visuals elevated their brand visibility, engaged their audience, and generated leads.

  • Campaign Concept
  • Print Ad Campaign
  • Digital Ad Campaign
Millipore Sigma campaign concept featuring a vibrant yellow spiky 3D object held by a pair of blue-gloved hands, set against a blurred background of a laboratory setting. The image is accompanied by the bold text 'Let’s Explore What’s Next' in large pink and blue all-caps letters. The Millipore Sigma logo is visible at the top, and along the bottom are organic solid blue shapes extending off the layout.
Promotional image for Millipore Sigma featuring Millistak+® HC Pro Synthetic Depth Filters. The image shows two gloved hands holding a large rectangular filter in a sterile lab environment. Bold text reads 'Explore Clarity' and describes the product’s benefits. Millipore Sigma branding and a link to EMDMillipore.com/Explore are also visible, and along the bottom are organic solid blue shapes extending off the layout.

SCORR directed a vibrant photo shoot for MilliporeSigma’s magazine ad campaign to capture their products from the user’s perspective, making it easier for the target audience to picture themselves using the products.

A photoshoot in a laboratory setting with two men in white lab coats. One is holding a bottle wearing purple gloves while the other is taking a photo with a camera from behind him. In the background, there is a colorful 'Explore, Learn, Collaborate' mural on the wall.
A photoshoot in a laboratory setting with two men in white lab coats and safety glasses. One of them is wearing purple gloves operating equipment inside a biosafety cabinet, while the other is looking at a laptop.
A photoshoot in a laboratory where two men, both wearing white lab coats, are working with equipment inside a biosafety cabinet labeled 'SafeFAST Elite.' One of them is handling materials inside the cabinet, while the other is observing. A camera and tripod are positioned nearby to capture the scene.
Three print ads for MilliporeSigma. The first highlights safety with hands wearing purple gloves holding a bottle, the second focuses on advancement with a hand holding a blue ball in a lab setting, and the third emphasizes purity with a technician handling a container in a cleanroom. All ads feature MilliporeSigma branding and vibrant pink and blue design elements.
Scientist wearing a white lab coat and purple gloves using a pipette to transfer liquid into a small tube in a sterile laboratory environment. In the background bottles of orange culture liquid are visible on a perforated stainless steel work surface.
Arms wearing a white lab coat and purple gloves holding a MilliporeSigma Pellicon® Capsule device in a bright, modern laboratory setting, with scientific equipment and glassware visible in the background.
Collection of Millipore Sigma print advertisements featuring themes like 'Explore Transparency,' 'Explore Synergy,' 'Explore Performance,' and 'Explore Simplicity.' The ads showcase laboratory equipment, scientific imagery, and vibrant graphics in pink, purple, green, and blue, highlighting solutions such as the Pellicon® Capsule and Mobius® Power MIX Systems.
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