“Time is money” is more than just a clever quip when it comes to your merger and acquisition strategy. One of the most critically time-sensitive pieces to focus on as soon as you’ve closed that deal is landing on the perfect name for your post-acquisition, newly blended company.
In his recent article for Forbes, SCORR’s Vice President of Communications, Roger Boutin, shares step-by-step details on how to make the most of your time to land on the name you need to propel your company into its most successful post-acquisition future.