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SCORR Marketing Named Agency of Record for Cenduit

SCORR Marketing, a strategic marketing and public relations agency focused on market development through marketing communications, corporate identity/branding, media communications, advertising and interactive/Web design, has been named the agency of record for Cenduit.

As Cenduit’s marketing partner, SCORR Marketing will enhance the client’s brand awareness and drive the client’s market advantage through a strategic marketing plan.

“Working with SCORR Marketing will assist us in reaching our target audience and increase our brand’s visibility,” stated Cenduit Chief Executive Officer Jogin Desai, M.D. “SCORR Marketing has the expertise and experience within the drug development industry that we need.”

Cenduit, a privately owned joint venture of Quintiles and Fisher Clinical Services, provides interactive response technology (IRT) solutions to more than 16,000 global Phase I-IV clinical trial sites. The company’s IRT solution integrates the drug supply chain management process of packaging and distribution with the clinical process of patient enrollment and treatment. To date, Cenduit is the only company in the industry that is solely focused on IRT solutions.

“We are excited to begin working with Cenduit,” stated SCORR Marketing President Cinda Orr. “Our focused drug development expertise will provide the tools to amplify Cenduit’s brand awareness.”

SCORR Marketing, a full-service marketing and public relations firm, currently provides services to distinctive global clients within the drug development, health care, senior living, clinical health and beauty, agriculture, technology, nonprofit and education, and construction and development industries. For more information or to view samples of work, visit www.scorrmarketing.com.

About SCORR Marketing
SCORR collaborates with energetic companies to develop “next-phase growth strategies” and utilizes a disciplined approach to marketing plans that ensures solid incremental growth year after year, creating tangible results. SCORR’s team includes dedicated talent with worldwide experience in brand development, client perception, copywriting, corporate identity, design services, interactive/Web, marketing strategy, media, public relations, social media and trade shows and events. SCORR Marketing has offices in Europe, Seattle and Omaha with headquarters in Kearney, Nebraska. Connect with SCORR Marketing on Facebook, Twitter, YouTube and LinkedIn.

About Cenduit, LLC
Cenduit, LLC is a leading global provider of Interactive Response Technologies (IRT) and a privately owned joint venture of Quintiles and Fisher Clinical Services, part of Thermo Fisher Scientific. Cenduit has a global staff of more than 200 quality and customer service-driven IRT experts dedicated to optimizing patient randomization and drug supply management. For more information, please visit www.cenduit.com.